The Format
What Is Vertical Entertainment?
Short, portrait-orientation episodic drama made for the phone — and one of the fastest-growing production formats in entertainment.
The format
Vertical series are shot and watched in portrait orientation. Episodes usually run 60 to 120 seconds, and a full season can contain 60 to 100 episodes released daily on a dedicated app.
How productions work
Seasons are often shot in one to three weeks with tight schedules and high page counts per day. Actors who prepare fast and stay consistent are in constant demand.
Performance style
Vertical framing keeps the camera close. Performances read best when they are emotionally direct, physically contained and precise.
- Work in tight close-up
- Land emotion quickly
- Keep movement inside a narrow frame
- Be off-book and adaptable on set
Who is casting
Vertical studios, independent producers, casting directors and production companies are casting continuously across major North American markets.